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Corporate Culture

The corporate culture of Xingzhong Group centers on “Integrity, Devotion and Innovation”.

The logo of the Group was inspired by the ancient Chinese bronze cauldron which is called Ding, the shape of a seal and the Chinese characters of Xing and Zhong. The bronze cauldron Ding exudes a vibe of majesty and stability, the Chinese characters of Xing and Zhong which form the name of the Group were ingeniously integrated into it and the seal in the background indicates integrity, security and robustness. Ding is a tripod vessel with each leg symbolizing power, wealth and fame respectively which translates to influence, financial power and reputation in modern enterprises. Each of them is essential and check-and-balance dynamics exist among them. Only when they reach a status of balance can a business last long. Ding captures the soul of business. It is a symbol of honesty and integrity, an epitome of enduring vitality and confidence, a vessel of perseverance and decisiveness and a symbol of a down-to-earth attitude and the mindset of inclusiveness. For Xingzhong Group, with Ding and a seal as the source of inspiration, its logo indicates the highest commitment a business makes to the society. Ding reflects the Groups unwavering adherence to its core values. 

Corporate Mission

The corporate culture of Xingzhong Group centers on “Integrity, Devotion, Innovation” which reflects the core values of the Group, namely, “Honest, Pragmatic, and Enterprising”. It captures the spirit of the Group’s modern values which have enabled its speedy growth, and it is also necessary for the Group to build an “Honest, Responsible and Creative” workplace and to reinforce the Group’s team spirit and competitiveness.Xingzhong people take “Build Core Competitive Advantages” as their collective goal, “Cultivating trust by Enhancing Customer Satisfaction” as their mission and “Build a 100-year Enterprise” as their vision. A Ding-revolving corporate culture captures the distinctive features of our time and symbolizes the Group's path of scientific development and the Group's devotion to integrity.

Corporate Philosophy

The logo of the Group was inspired by the ancient Chinese bronze cauldron which is called Ding, the shape of a seal and the Chinese characters of Xing (兴)and Zhong (中). The bronze cauldron Ding exudes a vibe of majesty and stability, the Chinese characters of Xing and Zhong which form the name of the Group were ingeniously integrated into it and the seal indicates integrity, security and robustness.Ding is a tripod vessel with each leg symbolizing power, wealth and fame respectively which translates to influence, financial power and reputation in modern enterprises. Each of them is essential and check-and-balance dynamics exist among them. Only when they reach a status of balance can a business last long.Ding captures the soul of business. It is a symbol of honesty and integrity, an epitome of enduring vitality and confidence, a vessel of perseverance and decisiveness and a symbol of a down-to-earth attitude and the mindset of inclusiveness.Its color scheme features light gold of the Ding which gives off a suave and genteel feeling and the dark blue background in the shape of an oval seal symbolizes the Group's strive for full-round and stable growth. This logo is grand and yet simple. Chinese traditional elements are perfectly combined with modernity and majesty.For Xingzhong Group, with Ding and a seal as the source of inspiration, its logo indicates the highest commitment a business makes to the society. Ding reflects the Groups unwavering adherence to its core values.

Corporate Vision

The corporate culture of Xingzhong Group centers on “Integrity, Devotion, Innovation” which reflects the core values of the Group, namely, “Honest, Pragmatic and Enterprising”. It captures the spirit of the Group’s modern values which have enabled its speedy growth, and it is also necessary for the Group to build an “Honest, Responsible and Creative” workplace and to reinforce the Group’s team spirit and competitiveness.Xingzhong people take “Build Core Competitive Advantages” as their collective goal, “Cultivating trust by Enhancing Customer Satisfaction” as their mission and “Build a 100-year Enterprise” as their vision.A Ding-revolving corporate culture captures the distinctive features of our time and symbolizes the Group's path of scientific development and the Group's devotion to integrity.